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Freedom CC Gallery

a non-profit Toronto gallery supporting local emerging artists

Tag Archives: porn

Recently, the retail space next door to us that had been uninhabited for months was rented out. We were quite surprised to meet our new neighbours, especially because during those unoccupied months we often daydreamed about having an organic florist, a yarn store or a fair trade independent coffee shop to call neighbour. We didn’t really know what to think, we still don’t, but we, in true FCCcrew spirit, listened when various members of the community came into Freedom to voice their disbelief, sympathy, and objection.

We realized that most of the outrage actually stems from the colour and word choice of their window display and its lack of subtlety. So, we came up with a genius idea! We are putting a positive pro-active spin on the situation and see that this could provide a fantastic opportunity for artists to create a site-specific work to be used as this store’s new window display! We approached the owners of the store with this pitch and our reasoning, and they have agreed to view some proposals.

DID YOU HEAR THAT, ARTISTS???? You may very possibly be able to have your work as a permanent site specific installation that doubles as an adult video store’s window display, viewable at all times by the Bloor West traffic. This also means that when some art-enthusiast asks you, “Where could have I seen your works before?” You can say, “Well, have you ever frequented that adult video store on Bloor and Ossington?”

Submit some sketches and a written proposal (just a quickie, no more than a page) to arts.freedomcc@gmail.com. It has to be flat and it must cover the entire window space. Nothing graphic, please – the idea is to minimize negative reaction while at the same time providing an aesthetically pleasing substitute for the in-your-face gear the store currently sports.

Measurements are two joined panels of 68″ x 115″ and 53″ x 115″.

Good luck, and have fun!! We’re super excited to see what you come up with!

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